Social Media Marketing (SMM) is primarily used for branding and customer acquisition. Branding is crucial because when people see your name and logo on social media, it builds trust. According to our team’s survey, 85% of people check social media presence before buying any product or service. Therefore, it is essential to make your brand visible across all leading social media platforms.
There are two main types:
Organic (free): Posting your product info, reviews, testimonials, and other engaging content to generate quality leads and convert followers into customers.
Inorganic (paid): Advertising which is the fastest way to get leads without waiting. Organic methods take 2–3 months for results, while paid campaigns deliver quick returns. Smart businesses use both for the best ROI.
At Optinmark, we manage the top 5 social media platforms:
We tailor platforms by business type and audience:
For products targeting young women, Instagram is primary since young ladies spend more time there.
For B2B marketing, LinkedIn or Twitter are the best quality platforms.
Account Setup & Audit (if you don’t already have one)
Social Media Audit Report
Content Research & Creation
Hashtag Research (30 per post)
Caption Writing
Online Reputation Management (ORM)
Story & Poll Calendars
Detailed Reporting
We create content that attracts the right audience based on demographics like age, gender, location, and device. A 30-day content calendar with posts containing 30 researched hashtags helps expand your reach and brand awareness.
We engage followers through polls, questions, industry tips, memes, and more. Interaction builds loyalty and prevents followers from leaving for competitors.
We post testimonials from happy clients and call-to-action posts daily, converting engaged followers into paying customers. This funnel is vital for success, yet many agencies fail because they only post content without building awareness or relationships.
With 2.91 billion active users, Facebook is the cheapest advertising option for small businesses. Facebook’s Business Manager allows precise ad targeting. Don’t miss out—ask for a free 15-minute consultation and quotation.
Instagram has 1.386 billion users, mostly young people who engage with reels and images. Instagram Ads perform exceptionally well for brands targeting the young demographic, especially young women.
LinkedIn’s 750 million+ professional accounts are ideal for B2B marketing. You can precisely target business owners, co-founders, job seekers, and more, making it the top platform for business services.
YouTube is the second-largest search engine with over 2 million daily active users. Running YouTube ads and ranking your videos via SEO can generate significant brand exposure and leads.
Politicians and celebrities use Twitter because a single tweet reaches more accounts than posts on other platforms. We create daily content calendars to increase brand awareness and sales on Twitter.
Ask us for a free quotation today and let us boost your social media presence and sales in Anand!
OptinMark helped us dominate local search results. Within 3 months, we saw a 50% growth in new leads!
Business Owner
The OptinMark team is professional, responsive, and delivers results. Our brand visibility skyrocketed!
Marketing Head
OptinMark gave us an incredible ROI on ads and SEO. Our revenue doubled in just 6 months!
Startup Founder
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